Volume 4, Issue 2, June 2018, Page: 29-34
Inventory Strategy of Dual-Channel Supply Chain from Manufacturer's Perspective
Xie Fengqin, College of Transportation, Shandong University of Science and Technology, Qingdao, China
Nie Qixuan, College of Transportation, Shandong University of Science and Technology, Qingdao, China
Yu Hongfei, College of Transportation, Shandong University of Science and Technology, Qingdao, China
Received: Jul. 8, 2018;       Accepted: Jul. 17, 2018;       Published: Aug. 24, 2018
DOI: 10.11648/j.ijmfs.20180402.14      View  439      Downloads  28
Abstract
Compared with the traditional retail channel, the online channel has advantages such as wide coverage, low cost and small time limit. Manufacturers with dual channels can increase market share and reduce operating costs. However, the incoordination between channels and the lack of management methods make it difficult to implement the dual-channel supply chain. The supply chain which contains both offline and online sales channels has gradually become an important part of the supply chain research. The inventory management is an important factor influencing enterprise operating cost and supply chain efficiency. As there are many uncertain factors in the supply chain system, inventory management becomes one of the difficulties that manufacturing enterprises face when expanding the online channel. Different from the traditional supply chain inventory control, the dual-channel supply chain inventory management has its own characteristics. From the perspective of manufacturing enterprises, this paper takes the dual-channel supply chain as the research object. The profit models were established under the independent inventory strategy, centralized inventory strategy and a strategy where the online channel is outsourced to a third party. The optimal inventory and maximum profit under different operation modes are solved and compared with each other through numerical simulation analysis. The study provide guidance for inventory management of manufacturing enterprises to reduce operating costs and improve the efficiency of supply chain.
Keywords
Dual-Channel Supply Chain, Inventory Strategy, Third Party
To cite this article
Xie Fengqin, Nie Qixuan, Yu Hongfei, Inventory Strategy of Dual-Channel Supply Chain from Manufacturer's Perspective, International Journal of Management and Fuzzy Systems. Vol. 4, No. 2, 2018, pp. 29-34. doi: 10.11648/j.ijmfs.20180402.14
Copyright
Copyright © 2018 Authors retain the copyright of this article.
This article is an open access article distributed under the Creative Commons Attribution License (http://creativecommons.org/licenses/by/4.0/) which permits unrestricted use, distribution, and reproduction in any medium, provided the original work is properly cited.
Reference
[1]
Hua G, Wang S, Chengc T C E. Price and lead time decisions in dual-channel supply chains [J]. European Journal of Operational Research, 2010, 205(1):113-126.
[2]
Ryan J K, Sun D, Zhao X. Coordinating a Supply Chain With a Manufacturer-Owned Online Channel: A Dual Channel Model Under Price Competition [J]. IEEE Transactions on Engineering Management, 2013, 60(2):247-259.
[3]
Li B, Chen P, Li Q, et al. Dual-channel supply chain pricing decisions with a risk-averse retailer [J]. International Journal of Production Research, 2014, 52(23):7132-7147.
[4]
Tsay A A, Agrawal N. Channel Conflict and Coordination in the E-Commerce Age [J]. Production & Operations Management, 2010, 13(1):93-110.
[5]
Mukhopadhyay S K, Zhu X, Yue X. Optimal Contract Design for Mixed Channels Under Information Asymmetry [J]. Production & Operations Management, 2010, 17(6):641-650.
[6]
Dumrongsiri A. A supply chain model with direct and retail channels [J]. European Journal of Operational Research, 2008, 187(3):691-718.
[7]
Chiangab W Y K. Managing inventories in a two-echelon dual-channel supply chain [J]. European Journal of Operational Research, 2005, 162(2):325-341.
[8]
Geng Q, Mallik S. Inventory competition and allocation in a multi-channel distribution system [J]. European Journal of Operational Research, 2007, 182(2):704-729.
[9]
Yao D Q, Yue X, Mukhopadhyay S K, et al. Strategic inventory deployment for retail and e-tail stores [J]. Omega, 2009, 37(3):646-658.
[10]
Takahashi K, Aoi T, Hirotani D, et al. Inventory control in a two-echelon dual-channel supply chain with setup of production and delivery [J]. International Journal of Production Economics, 2011, 133(1):403-415.
[11]
Bendolya E, Bretthauer K M, Venkataramanan M A. Service and cost benefits through clicks-and-mortar integration: Implications for the centralization/decentralization debate [J]. European Journal of Operational Research, 2007, 180(1):426-442.
[12]
Chen J, Zhang H, Sun Y. Implementing coordination contracts in a manufacturer Stackelberg dual-channel supply chain [J]. Omega, 2012, 40(5):571-583.
[13]
Xu minli, nie xiaozhe, Jane huiyun. Pricing decisions of dual-channel supply chain under different risk preferences [J]. Control and decision-making, 2016, 31(1):91-98.
[14]
Xu qi, liu zheng, tang zhaoyong. Inventory coordination and cooperation strategy for dual-channel supply chain [J]. Systems engineering, 2015(3):45-51.
[15]
Li jingquan, man xiufang. Research on retail multi-channel inventory strategy [J]. Business research, 2014, 56(11):28-33.
Browse journals by subject